How Internet Service Providers Affect SEO

Michael Martinez posted a great article on how the wrong ISP can create negative effects on your SEO efforts. I thought the key points were worth relaying:

The ISP Blocks Web Crawlers At Their Router

In an effort to minimize load on their servers some ISP's can actually block the web crawlers that help the search engines understand what your site is about. If your ISP is doing this your site won't rank well on the search engines.

The ISP Puts You On A Crowded Server

It's a proven fact that Google and the other major search engines use site speed to help determine rankings. If your on a slow server with lots of other sites your rankings can and will suffer.

Your Hosting ISP Won’t Create Backups For You

Rolling back a major Website update that breaks your search optimization strategy is a major operation and you need to make sure you control the backups.

Read the full article here

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How to Make Someone an Administrator on Your Facebook Page

Since we do a lot of work with clients and their Facebook pages and we come across this question a lot, we wanted to post it for all of you to see so you know how to make someone else an admin of your pages. Remember though, that Facebook changes literally every week so be sure to stay on top of the changes that happen. Follow these steps to make whoever you'd like an administrator of your Facebook page:

1) Login to Facebook and go to the page that you would like make the other person admin of
2) Click "Edit Page" in the upper right hand corner

3) Click "Manage Admins" in the left hand column of the next screen

4) Type the name of the person that you would like to make an admin in the empty box, EXACTLY how it appears on their Facebook account

5) If you're friends with that person on Facebook, they're picture and name will appear. (If you're not friends with them, it will send email to them, requesting they confirm you want them to be an admin) Click it and then click  "Save Changes." You'll then have to enter your Facebook password to confirm the change.

That's it!

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Facebook Forcing Business Page Updates

Stay Ahead of the Curve

Facebook is an ever-changing beast and this morning, they announced that it won't be changing anytime soon. As of March 30th, Facebook will REQUIRE the upgrade of your business' Facebook page to the new "Timeline" format. This comes on the heel of the update to the personal Facebook pages that was highly scrutinized. Although we don't agree with the personal page changes, this Timeline feature for Business Pages could be GREATLY beneficial for promoting your brand and its products.

New Features
1) Brand Your PageAdd a unique cover photo and showcase your most important news on your Page timeline. This will allow you to showcase your brand and products as you like. The only thing you really can't do is use the spot for advertising of any type. That's against Facebook Policy.

Example: Here's Starbucks' cover photo showcasing their coffee bens

2) Highlight What MattersPin a new post to the top of your Page each week so people notice what's important. We've all made cool posts about stuff that got really good reaction from fans and followers and wished we could post it at the top for a while. Well, now you can prioritize for those important posts and information.

3) Manage Everything in One Place
See and respond to your recent activity and private messages right from the top of your Page. Most people are sick of trying to keep a hundred logins and keep up with how to administer their pages. Now you can do all of it from the top of your business page. Saving you time!

If you're interested in having us update your Facebook page and make it look GREAT, click the green button below to contact our Social Media Expert Aaron Manogue (amanogue@foremostmedia.com) or call (608)758-4841.

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