Most of our clients will upload their video to a site like YouTube or Vimeo and then embed from there. These are the settings we recommend when exporting your video for Vimeo or YouTube
Video Settings
Codec: H.264A codec is the format in which your video will be encoded. Different codecs have different features and varying quality. For best results, we recommend using H.264 (sometimes referred to as MP4).Frame rate: 24, 25, or 30 FPS
If you know at which frame rate you shot, it is best to encode...


Tuesday, May 8, 2012
Google's Matt Cutts explains the process in a video. Google's Quality Raters classify URLs as good, bad, spam and other classifications.
After an algorithm update, Google's engineers can do a side by side (blind taste test) directed to the Quality Raters and the raters say which side they like better."
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