8:08 AM
Jon Ballard
1. Good quality, in depth content
You hear it again and again that “content is king”. The truth is that content is the most influential part of helping your website rank well. Well written, interesting content will keep viewers engaged and increase the time they spend on your page. How long visitors stay on your page influences your rankings in the search engines. The more your content is shared, the better you will rank as well. Writing informative, in-depth information will help encourage visitors to share your content. In general you should try to have at least 400 words on each page of your website, but the longer the better in most cases. Longer articles tend to get more shares (according to a recent article by Moz) and help to make it easier for search engines to determine what your page is about.
2. Be social
Not everyone realizes that social media efforts play a part in SEO. The effects of social media on rankings are debated because Google always keeps their exact algorithms secret, but Google has indicated that social factors are playing a bigger role in SEO. A high number of social shares and followers is thought to help boost search engine rankings. Being active on social media sites will bring more traffic to your site, (leading to more sales) which will also help improve rankings.
In order to be more active make sure you at least have a page set up on each of the major social media sites (Facebook, Twitter, Google+, etc.). Help encourage people to visit your site by sharing recently updated content to your followers. Making content easy to share on your site can help as well. Make sure you have social sharing buttons located on your website in places that are easy to find. Viewers that want to sure your articles, pictures, etc. will be a huge help to your efforts.
3. Mobile
In the past few years more and more users have started accessing the internet through mobile devices. According to Marketing Land nearly 40% of internet usage takes place on mobile devices. With such a high percent of users on mobile devices it is obvious that it is extremely important to have a mobile friendly site. Currently there are several options for developing mobile friendly sites. You can create a mobile version of your website that users are redirected to when they visit from a mobile device, you can implement a responsive design to your site, or you can convert your site to an app for mobile devices.
Recently Google made an announcement that mobile website usability will soon begin to play a role in rankings. Websites that are not mobile friendly will begin to take a hit on their rankings. Google hinted that websites that use responsive design are the best option and they also suggested that sites that redirect to mobile versions will be most likely to take a hit on their rankings.
Foremost media offers social media packages as well as website design. Contact us today for assistance or for more advice on how to get your site ranking well.
Posted By Jon Ballard
2. Be social
Not everyone realizes that social media efforts play a part in SEO. The effects of social media on rankings are debated because Google always keeps their exact algorithms secret, but Google has indicated that social factors are playing a bigger role in SEO. A high number of social shares and followers is thought to help boost search engine rankings. Being active on social media sites will bring more traffic to your site, (leading to more sales) which will also help improve rankings.
In order to be more active make sure you at least have a page set up on each of the major social media sites (Facebook, Twitter, Google+, etc.). Help encourage people to visit your site by sharing recently updated content to your followers. Making content easy to share on your site can help as well. Make sure you have social sharing buttons located on your website in places that are easy to find. Viewers that want to sure your articles, pictures, etc. will be a huge help to your efforts.
3. Mobile
In the past few years more and more users have started accessing the internet through mobile devices. According to Marketing Land nearly 40% of internet usage takes place on mobile devices. With such a high percent of users on mobile devices it is obvious that it is extremely important to have a mobile friendly site. Currently there are several options for developing mobile friendly sites. You can create a mobile version of your website that users are redirected to when they visit from a mobile device, you can implement a responsive design to your site, or you can convert your site to an app for mobile devices.
Recently Google made an announcement that mobile website usability will soon begin to play a role in rankings. Websites that are not mobile friendly will begin to take a hit on their rankings. Google hinted that websites that use responsive design are the best option and they also suggested that sites that redirect to mobile versions will be most likely to take a hit on their rankings.
Foremost media offers social media packages as well as website design. Contact us today for assistance or for more advice on how to get your site ranking well.